Built Different Streetwear
Effective date: 16 August 2026
Built Different Streetwear (“we”, “us” or “our”) respects your privacy and is committed to handling personal information responsibly. This Privacy Policy explains how we collect, hold, use and disclose personal information when you visit our website or online store, place an order, contact us, subscribe to marketing, interact with our social media pages or otherwise deal with us.
We aim to handle personal information in accordance with applicable Australian privacy laws, including the Privacy Act 1988 (Cth) and the Australian Privacy Principles where they apply to us.
1. Personal information we collect
The personal information we collect may include:
● your name, email address, telephone number, billing address and delivery address;
● account details, login information and saved preferences;
● order and transaction information, including products purchased, order value, payment status, returns and refunds;
● payment-related information provided to our payment processor. We do not usually receive or store your complete card details;
● messages, enquiries, feedback, reviews, competition entries and customer-service records;
● marketing preferences and information about how you respond to our communications;
● technical and usage information, including your IP address, browser type, device information, approximate location, pages viewed, referral source and website activity; and
● information needed to prevent fraud, protect our store and comply with legal obligations.
We do not intentionally collect sensitive information unless it is reasonably necessary and you consent, or collection is otherwise permitted by law.
2. How we collect personal information
We may collect personal information:
● directly from you when you place an order, create an account, subscribe, complete a form, enter a promotion, leave a review or contact us;
● automatically through cookies and similar technologies when you use our website;
● from our ecommerce platform, payment providers, delivery providers, customer-support tools, analytics providers and marketing platforms; and
● from social media platforms when you interact with our pages, advertisements or content, subject to your settings and the platform’s privacy practices.
If you provide personal information about another person, such as a gift recipient, you must have permission to provide it to us.
3. Why we collect, use and disclose personal information
We may use or disclose personal information to:
● process payments and accept, pack, deliver and manage orders;
● provide order confirmations, delivery updates, refunds, exchanges and customer support;
● create and manage customer accounts;
● communicate with you about products, services, enquiries and promotions;
● personalise and improve our website, products, services and customer experience;
● understand website use, measure advertising and conduct business analytics;
● detect, investigate and prevent fraud, misuse and security incidents;
● keep business, accounting and tax records;
● comply with legal obligations, resolve disputes and enforce our policies; and
● carry out another purpose that we explain when collecting the information, or that you consent to.
4. Cookies and similar technologies
Our website may use cookies, pixels and similar technologies to operate the store, remember preferences, keep your cart active, understand website performance and, where enabled, measure or personalise advertising.
You can control cookies through your browser or device settings. Disabling some cookies may affect the operation of the website. Third-party analytics and advertising providers may also collect information under their own privacy policies.
5. Marketing communications
Where you have consented, or where otherwise permitted by law, we may send you marketing by email, SMS or other electronic means. Our marketing messages will identify Built Different Streetwear and include a way to unsubscribe.
You can unsubscribe at any time by using the link or instructions in the message, or by emailing Builtdifferentstreetwear@outlook.com. We will action valid unsubscribe requests as required by law. Unsubscribing from marketing will not stop necessary service messages about an order, payment, account or customer-service request.
6. Who we disclose personal information to
We may disclose personal information to trusted third parties where reasonably necessary, including:
● ecommerce, website-hosting and cloud-storage providers;
● payment gateways, banks and fraud-prevention providers;
● warehouses, fulfilment partners, couriers and postal services;
● email, SMS, customer-support, analytics and advertising providers;
● professional advisers such as accountants, insurers and legal advisers;
● regulators, courts, law-enforcement bodies or other parties where authorised or required by law; and
● a purchaser, adviser or relevant party in connection with a proposed sale, restructure or transfer of our business, subject to appropriate confidentiality protections.
We do not sell or rent personal information to third parties for their unrelated use.
7. Overseas disclosure
Some service providers may store or process personal information outside Australia. Depending on the providers used by our store, these locations may include Canada, the United States and other countries in which those providers or their subcontractors operate.
Where Australian privacy law applies, we will take reasonable steps required by law before disclosing personal information to an overseas recipient. Overseas providers may also be subject to the privacy laws of their own countries.
8. Automated processing
Our ecommerce, payment, security and advertising providers may use automated tools to help detect fraud, assess payment or order risk, protect accounts, analyse website activity or personalise content. These tools may use transaction, account, device and usage information and may result in an order or payment being declined, delayed or referred for review.
If you have questions about an automated outcome affecting your order, contact us and we will review the matter where reasonably available to us.
9. Storage, security and retention
We use reasonable technical and organisational measures designed to protect personal information from misuse, interference, loss and unauthorised access, modification or disclosure. These measures may include access controls, secure service providers and protected systems.
No method of transmission or storage is completely secure. You are responsible for keeping your account password confidential and for contacting us promptly if you suspect unauthorised account activity.
We retain personal information only for as long as reasonably necessary for the purposes described in this policy, including to provide services, keep required business records, resolve disputes and comply with legal obligations. When information is no longer required, we will take reasonable steps to delete it or de-identify it where appropriate.
10. Accessing or correcting your personal information
You may ask to access personal information we hold about you or request that inaccurate, incomplete, out-of-date or misleading information be corrected.
Send your request to Builtdifferentstreetwear@outlook.com with the subject line Privacy Request. We may need to verify your identity before completing the request. In some circumstances, the law may allow or require us to refuse access or retain certain information. If that occurs, we will explain the reason where legally permitted.
11. Privacy complaints
If you believe we have mishandled your personal information, email Builtdifferentstreetwear@outlook.com with the subject line Privacy Complaint and include enough detail for us to investigate.
We will acknowledge and investigate your complaint and aim to respond within 30 days. If you are not satisfied with our response and the Privacy Act 1988 (Cth) applies, you may be able to lodge a complaint with the Office of the Australian Information Commissioner at www.oaic.gov.au.
12. Data breaches
If a data breach occurs, we will take reasonable steps to contain and assess it. Where the Notifiable Data Breaches scheme applies and a breach is likely to result in serious harm, we will notify affected individuals and the Office of the Australian Information Commissioner as required by law.
13. Children
Our online store is not directed to children under 16, and we do not knowingly collect personal information from children under 16 without appropriate consent. If you believe a child has provided personal information to us, please contact us so we can review and, where appropriate, delete it.
14. Third-party websites and platforms
Our website and social media pages may contain links to third-party websites or services. We are not responsible for the privacy practices of those third parties. We encourage you to review their privacy policies before providing personal information.
15. Changes to this policy
We may update this Privacy Policy when our practices, services or legal obligations change. The current version will be posted on our website with its effective date. We encourage you to review it periodically.
16. Contact us
For privacy questions, access or correction requests, complaints or requests for a copy of this policy in another format, contact:
Privacy Officer
Built Different Streetwear
Email: Builtdifferentstreetwear@outlook.com